Hot takes, early calls and astute observations, carefully curated.
SubscribeMarch 07, 2023
Pre-fall runway embraces glamourous rebellion, while the long awaited premiere of Daisy Jones & The Six teases an influx of 70’s rock aesthetics. Suki Waterhouse, one of the shows leading ladies, is already debuting street style inspiration throughout the press tour, a hint at fashion to come. Consider this your warning to brace for an incoming glam rock obsession and act quick on this merchandising and marketing moment. Give your favorite Fleetwood Mac album a listen to get the juices flowing.
On college campuses, English majors and overall enrollment in the humanities are in free fall. The writing is on the chalkboard—modern society values numbers and data over impressions and observations, dampening free thinking and the understanding of humanity, empathy, and history. Recently in publishing, novels like James Bond and the works of Roald Dahl have been reprinted to censor offensive language, sparking such backlash that Puffin Books reproduced a classics collection for the latter author with original text intact. We see this ushering in a renaissance of the life of the mind, materializing anywhere from prose and pens to bookish looks and soft skills. Study up on the classics and expect to see consumers value creditability and wisdom from the brands they engage with.
As we flagged in July 2022, unabashed femininity is flourishing in fashion, resulting in an array of "cores," like "ballet core" and the currently trending "coquette aesthetic." Part "cottage core," part update to the 2010's Lolita-Tumblr-style, this direction has a moody edge in which Lana Del Rey is "mother" and "sad girl" memes are doctrine. This Nylon article points out that Gen Z has recontextualized the aesthetic from exploitative and naive to an embrace of all that is divine and darkly feminine.
Call it a co-ord progression or a match made in heaven, monochromatic dressing remains a fool-proof and effortless styling method. Designers add newness to the mix by incorporating accessories and footwear—see the psychedelic plaid pants and boot combo from Sunnei’s FW23 collection. Shying away from symmetrical and monotonous patterns, Kid Super colors outside the lines with a dynamic and artistic allover print.
Elevating fast food gospel, Super Burrito’s Taco Bell-inspired Crunchwrap Supreme makes dining on a budget a delight. In expensive cities like London and New York, consumers are opting for intimate supper series over pricey restaurants, such as Jessie Jenkin’s £75 pre-fix Supper Club. At the grocery store, pretty packaging no longer justifies the splurge. Last week Sir Kensington’s discontinued its premium ketchup that once promised to disrupt the condiment isle with an aristocratic mascot.
February 28, 2023
February 21, 2023
February 14, 2023
February 07, 2023
January 24, 2023
January 17, 2023
January 10, 2023
December 20, 2022
December 13, 2022
December 06, 2022
November 29, 2022
November 22, 2022
November 15, 2022
November 08, 2022
November 01, 2022
October 25, 2022
October 18, 2022
463 Seventh Avenue, Suite 1102
New York, NY 10018
hello@collerdavis.com
© 2024 Henry Doneger Associates, inc.